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Retail / Distribution

Conversational Analytics for Retail Distribution

A retail distributor replaced static reports with a natural language analytics interface, demand forecasting, and automated replenishment, deployed in a 3-phase SaaS platform.

Client
A European retail distribution company
Industry
Retail / Distribution
Scale
Multi-channel distribution with B2B and B2C operations

The challenge

Business users had no way to query their own data without analyst support. Existing reports were static, updated infrequently, and couldn't answer ad-hoc questions. There was no demand forecasting capability. Planning was reactive. B2B and B2C channels had different optimization needs but shared the same undifferentiated planning approach.

What we built

Phase 1 delivered a unified data structure connecting ERP, e-commerce, and sales systems, plus a chat-based analytics interface for natural language querying. Phase 2 added an AI forecasting engine for stockout prediction and demand planning. Phase 3 introduced a decision intelligence layer with what-if simulation, automated replenishment, and B2B/B2C channel optimization.

Outcomes

Natural language
Data access

Business users query operational data without analyst support

Stockout alerts
Prediction

Predictive alerts before inventory runs out

Automated
Replenishment

AI-driven replenishment recommendations

40 weeks
Deployment

3-phase SaaS platform across analytics, forecasting, and intelligence

Our team went from waiting for weekly reports to asking any question and getting an answer in seconds.
Head of Operations
A European retail distribution company

Implementation

Duration
40 weeks (3 phases)
Modules
Data Unification, Chat Analytics, Demand Forecasting, Decision Intelligence
Team
Operations, Procurement, Sales, IT

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